your content marketing editor’s note: since thousands of marketers succumb to conference hangovers every year, we thought it was the perfect time to refresh tips on how to overcome it. It’s the day after an invigorating lecture. Your head is filled with trends, slideshows, tips, charts and inspiring stories. Your notebook is filled with ideas, notes, and doodles of possibilities for your content marketing program. You’re suffering from a hangover at the conference. But you don’t need it. Take advice from some past and current content marketing world presenters on what to do to turn your learning into actionable — and achievable — steps for you and your brand. Schedule time on calendar block out an hour the week you return to think strategically. Get out of the weeds and think about the things that will have the biggest impact on your life, career, content, and work.
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Your notes or even revisit your favorite sessions to remind yourself of what you wanted to accomplish when you get back. Andrew davis, author, brandscaping and town inc create a ‘contract’ develop a simple template with no more than 10 empty fields. Print the model (yes, print it). Each day of the conference fill in r the fields of your template with specific actions. Writing Dominican Republic Phone Number actions in this template is like a contract with yourself and you agree to follow them. The things you write should be single-item actions — not multi-task projects or ideas. After you get back to the office, go through the list and decide what action to take that day, next week, or next month.
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learned. Frank thomas, digital director, corporate communications, adidas develop a template and fill in the fields with action items to complete once you get back to work. framatho #cmworld click to tweet turn your notes into action first, take a mountain of notes. Then write takeaways to share under two headings: “things we don’t do but might want” and “things we already do that speaker. Encouraged.” a month or two later, approach your team and ask, “what do we want to commit to doing and how will we do it in the coming semester or year?” that way, the compelling and innovative ideas you collect don’t sit idle in a file somewhere.