It was announce by Google’s Danny Sullivan, who confirme that they release the second update to the core search algorithm this year (remember, the first was in January). They call this the ” Google Core Update May 2020 “. No funny names, no cute animals to imagine, just the facts. […]
John Mueller, webmaster trends analyst at Google recently commente that the new generation of users search very differently: “ They will go to Google and ask a complete question ”. Millennials and Gen Xers type in a keyword and a suffix or two, and add another if it doesn’t work. […]
Websites optimize for mobile devices also enter the group of winners . Without a doubt, the pandemic has a lot to do with this. Users spend more and more time surfing the net. Google has move everything, even the cryptocurrency market According to initial statements from the Webmaster World Forum […]
Expectations around online shopping remain consistent for both new ecommerce consumers and those who already shop online. Audiences are eager to have companies that guarantee the arrival of their purchases reliably and, if possible, free of charge. The pandemic has shown people that shopping online is a feasible option. In […]
This takes many companies that were accustome to working in a distant future from the comfort zone . At present, the changes are a constant and, therefore, it is necessary to know how to adapt to them. Now, consumers are not only intereste in buying a product, but want to […]
Focus on solving the cause and not just the symptom: the goal is to solve a specific problem, and the best way to do it is knowing the cause of it. In this way, you can know where your contribution will have the greatest influence and, thus, try to isolate […]
If you are going to enter this world, you must do it for real so that the consumer believes in what you do. The corporate sector often distances itself from social realities because it only focuses on profits . In this new era, the corporate social responsibility of brands must […]
To be successful it is essential that you have a good connection with customers . You have to think about what you can contribute to improve the lives of others from your market niche. Thus, your consumers will perceive your effort and desire to add social value to your brand, […]
What better way to reach your target audience than telling the story of your brand. But you have to do it creatively and above all sincerely, so you can connect with your customers. You can also rely on copywriting , which is nothing more than persuasive writing. Now if you […]
Data of interest from the esports sector It is also essential that you know what are the contributions that social gaming marketing has generate to this industry. This, in turn, has increase the rise of what you know as a specialize esports & gaming agency. Some of the data you’ll […]
It must be made up of a CEO or Managing Director, who is the person with the highest level of responsibility. This will have the support of a CMO or Marketing Director and the COO or Head of Operations. From here derive other departments such as marketing, financial and legal. […]
Netflix advertising new normal If publicity holds anything for the new normality, it is a new access to sensitivity. The impact of COVID 19 is a wound that is still expose in the hearts of consumers. The world is waiting for an effective vaccine for the disease. But in the […]
It is intrusive, rude and annoying. Advertising for the new normal is going to require focusing on strategies like emotional marketing and inbound marketing . What it is about is arousing emotional responses. Only in this way, you will be able to create links with the audience, awakening the empathy […]
Both me and my family will be at less risk by consuming your products or opting for your services . Remember that at this stage, advertising for the new normal doesn’t just sell. Respond to concerns. 3.- Help everyone If in your case, for example, you are looking to advertise […]
Above all, at a time when the terms health and economy are the insights that link all user stories . In the event that you have strategies to resolve these concerns, the best thing you can do for your clients is to tell them how you will help them resolve […]
Keep in mind that each one has its own algorithm and positioning rules , and all this you must know. Once you know this, you can more practically optimize your website and gain new leads . You should also study if there is any type of network access limitation, as […]
You have to be very sure that your site will be suitable for each country you want to reach, the amount of traffic will tell you how effective it is. You need to know that developing different versions of a website can be done in subdirectories or subdomains . The […]
You can use it when: The main content is in a single language and what is translate is the template, navigation menu and footer. In case the content has regional variations even if it is the same language. When the text is fully translate and there are different versions of […]
How to choose an agency specialize in esports & gaming junio 04, 2020 wording Esports & Gaming Did you like our article? 5/5 – (2 votes) Agency specialize in esports & gaming Currently events relate to video games are very popular, so it is important to know how to select […]
Popularity of esports events Popularity of esports events If you wonder why this market has been so successful, you have to know the real reasons. And this will also be very helpful when choosing an agency specialize in esports & gaming. Pay attention to the factors that manage to put […]
This ecosystem has grown so much to the point that many prestigious universities or business schools include it in programs, degrees and masters such as the “Gaming & ESports business development program”. Gaming is use in all kinds of initiatives , be it training, health, child development, gamification , teamwork, […]
For this reason, LinkedIn now allows you to rub shoulders with managers of organizations and professionals, depending on the sector in which you develop. Company categories are define base on industry publications and lists that group companies into specific market segments . Who is in charge of those lists? LinkedIn […]
Well, keeping information about their innovations and growth on the air will allow them to generate interest in potential new investors . Growth rates according to the size and age of the company Negative growth companies. 0% – 3% growth of the company. 3% – 10% growth of the company. […]
Something that, without a doubt, will help you generate new ideas to create a context with which to connect, start a conversation and, thus, show your brand and generate B2B leads with LinkedIn. 3.- LinkedIn Ads It is an advertising tool that offers the possibility of publishing advertisements specifically aime […]
While the Unite States is LinkedIn’s largest market with 167 million users, the B2B lead generation platform has grown in popularity around the world. This includes 211 million users in Europe and 179 million in Asia Pacific . The platform operates in 24 languages. C. Most LinkedIn users globally, are […]
SEO for other countries Sometimes, companies do not realize the importance of having an SEO for other countries. But they should keep in mind that their site may be viewe in other parts of the world. For this reason, it is necessary to plan a good strategy to reach all […]
So pay attention and take note of the following determining factors for your company: Language: When you want to offer a product in another country where they speak another language, you must take the time to translate the content . Be very careful with semantic variations at the time of […]